Barrie Trim & Mouldings: 40th year Brand Story

Craftsmanship, culture, and story-driven positioning — built to connect with homeowners and designers.

Date
Jan 2025
Client
Barrie Trim & Mouldings
Type
Brand Story

Project overview

Barrie Trim & Mouldings came to us with a clear mission — tell their story in a way that captures the quality of their craft and the legacy behind the business.

This wasn’t just about showcasing products or filming inside a warehouse. We built a full narrative — rooted in community, craftsmanship, and long-standing relationships. The entire shoot was structured around a single day of production, with voice-led storytelling and b-roll from their beautiful showroom and shop floor.

Scope included:

  • Full pre-production and creative planning
  • Interview with the founder
  • Cinematic installation visuals + active workshop coverage
  • Custom brand story cut (90 sec) + social teasers

Results

The brand story is now front and center on their website and has helped reposition Barrie Trim as a premium, trusted local manufacturer. Internally, it became a tool for team pride — externally, it’s increased brand recognition and credibility in B2B sales conversations.

The social cutdowns are still in rotation and continue to drive engagement across their digital platforms.

Gallery

A quick look at what went into capturing this project — the people, the gear, and the moments in between.